Red Pearl in the limelight
A large crowd converged on Scania´s booth when Sven-Erik “Svempa” Bergendahl unveiled his Red Pearl at the Shanghai Motor Show.
A large crowd converged on Scania´s booth when Sven-Erik “Svempa” Bergendahl unveiled his Red Pearl at the Shanghai Motor Show.
Customisation king Sven-Erik “Svempa” Bergendahl continues to attract attention around the world with his restyled trucks featuring distinctive paintwork, chromium and aluminium décor.
Black Amber by Svempas is a limited edition of 100 Scania V8 trucks for true fans of customisation.
The new Scania Selection Model catalogue offers Scania models that range from intricate collectors’ items to sturdy toys. Recent additions include the new Scania Touring coach and the world’s strongest truck, the Scania R 730 V8.
In European sports car racing, two of the engine world’s strongest brands are working together. Scania’s V8 trucks ensure that Lamborghini’s race cars are safely transported between the continent’s legendary tracks.
Major introductions by Scania are taking truck productivity, comfort and performance to a new level. The new R-series, the upgraded P- and G-series, the new V8 truck range, the new Scania Opticruise and Scania Driver Support contribute to higher earning capacity. A host of new technical solutions and innovative services broadens the choice for Scania’s customers, who will benefit from lower fuel and operating costs, higher safety and better uptime and will achieve maximum profitability from their operations.
For Scania’s recent launch of its new truck range based on V8 engines, the company chose to webcast the press conference. A hundred tonnes of carbon dioxide emissions were avoided not having the 200 registered journalists travel to Södertälje, Sweden, by air.
The new V8 trucks stand out on the road with exterior styling details such as V8 badges, black grilles, chromium details, specially designed tailpipes and xenon headlamps.
The world’s most powerful – Scania’s R-series is now gaining an even more high-powered V8 as its flagship model.
Combining high performance with strict environmental standards was the focus of Scania’s development work for the new V8 engine.